Branding + Illustration + Logo Design + Packaging
Brew Ridge Coffee Roasters
Three things I always consider when creating a brand for a client are: 1) thinking through what will best represent the client, 2) work with their budget, and 3) allow them to be competitive/unique.
Descriptors that guided this piece include terms or phrases such as: rustic // tradition // hand-made skill & craft // natural // textured // rough around the edges // intentional and skilled but not quite polished.
Two types of coffee bags were designed. The Misty Mountain Muse is obviously a long-standing favorite that can be printed with little fear of bags going to waste. The second design, is intended for a variety of single-origin roasts with individual stickers to save the roaster in overall print costs.
I'm really thrilled with the results!
