Branding + Illustration + Logo Design + Packaging
Black Beard’s Coffee & Bakery
Three things I always consider when creating a brand for a client are: 1) thinking through what will best represent the client, 2) what will work within their budget, and 3) what will allow them to be competitive/unique.
Descriptors that guided this piece include terms or phrases such as: naval history // marine life //pirate history (specifically, the details of, ahem, well, Black Beard) // boating // sea culture // working fisherman // craft & skill // old wood-carved engravings